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WOULD YOU INVEST ON A GUESS?

Condition + Data = Truth

People like us don't gamble on averages. We know the truth — real condition, real data, real ROI.

"People like us don't guess at value. We know that condition changes everything. Zookey shows us the truth — what's really worth fixing, and what's worth leaving."

– The Smart Contractor's Creed

HOW THE MASSES GET BURNED

"They trust the algorithm. We trust our eyes."

❌Zillow/Redfin = estimated from national trends
❌Assume homes are "average condition"
❌Miss the details that swing value: landscaping, design, street appeal, curb damage, roof wear

THE ZOOKEY EDGE

"Reality beats algorithms every time."

✅Actual photos + condition data, analyzed instantly
✅Every improvement tied to ROI for your street
✅Combines local sales + physical reality
✅Data that wins proposals and proves value

Mini-Example: Same floor plan, different conditions: House A (worn siding, dated kitchen) = $185K. House B (fresh paint, updated appliances) = $215K. Zookey sees both. Zillow sees "average."

WHAT YOU'LL SEE

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RECENT SALES DATA

"Never guess when you can know"

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CONDITION IMPACT

"What you see changes everything"

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VALUE TRENDS

"Your street tells the truth"

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BUYER PREFERENCES

"Know what they really want"

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TRUE ROI

"Invest smart, not average"

DATA BACKED BY REALITY

OUR DATA SOURCES

✓MLS + sales data
✓County assessor + permits
✓Census + demographics
✓School + crime trends

WHAT ZOOKEY ADDS

✓Physical condition photos
✓Curb appeal scoring
✓Renovation ROI by condition
✓Neighborhood desirability tied to real improvements

"It's like having an appraiser, market analyst, and contractor all rolled into one intelligent tool — except it never gets tired, never misses details, and always tells the truth."

WHO IT'S FOR

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"I SOLVE PROBLEMS WITH DATA"

Show homeowners how condition impacts value. Present data-backed proposals they can't ignore.

— Contractors who close more deals

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"I INVEST ON FACTS, NOT FEELINGS"

Know your ARV before you buy. Understand which fixes actually change value. Avoid over-improving.

— Flippers who profit consistently

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"I DON'T THROW MONEY AT MAYBES"

Decide smart. Know what projects pay you back in your neighborhood.

— Smart homeowners who renovate right

ANALYSIS SPECS

1 MILE

radius comps

Hyperlocal = Hyperaccurate

90 DAYS

sales data window

Fresh beats stale

24/7

real-time updates

Markets never sleep

50+

data points per property

Details win deals

FAQ SECTION

How is Zookey different from Zillow?

Zillow uses averages. Zookey ties physical condition to hyperlocal data, so it reflects your property's actual reality.

What if I'm in a small town with few sales?

Zookey expands search radius intelligently and models from nearby comps, still factoring in your property's actual condition. Small towns just mean we cast a wider net — but the condition analysis stays laser-focused on your property.

Success Story: Rural Flipper Wins

"I bought a 1960s ranch in small-town Iowa for $85K. Zookey told me the kitchen was hurting value by $15K, but the good bones were worth keeping. I spent $8K on a kitchen refresh, sold for $118K in 45 days. Zookey showed me exactly where to focus." — Mike T., Rural Flipper

Can I export reports for clients?

Yes. Branded PDFs with comps, ROI projections, and condition scoring.

JOIN THE TRIBE THAT NEVER GUESSES

People like us invest on data, not dreams. Get your Zookey Stick and see what others miss.

NEXT: IMPROVEMENT POSITIONING →GET YOUR ZOOKEY STICK